Hotel Continental Case Study Essay Essays

Hotel Continental Case Study Essay Essays Hotel Continental Case Study Essay Essay Hotel Continental Case Study Essay Essay In July 1989. Mr. Oscar Mendoza. proprietor of Triumph Tours read in the newspapers an advertizement for the leasing of Hotel Continental’s installations. During the last six months. Oscar Mendoza has been earnestly believing about runing a hotel to complement his travel bureau concern. Oscar Mendoza had been sing troubles in acquiring hotel adjustments for his circuit groups since last twelvemonth during the peak travel months of December. January. July and August. Hotel Continental is a 27 room hotel located in Diliman. Quezon City along Don Mariano Marcos Avenue. It has three map suites that can sit twelve to forty individuals. a java store. a fast nutrient cafeteria. a formal dining room and a swimming pool. During the last two old ages. the hotel incurred losingss of approximately P2 to 3 million pesos which led direction to the determination of renting out its installations ( See Exhibit A ) . The room capacity of the hotel is merely right for Triumph Tours’ demands during the peak months. â€Å"My travel concern can supply one-year capacity use of the hotel to every bit much as 40 % merely. † Oscar Mendoza told his Selling Manager. Ernesto de los Santos. â€Å"How do we make full up the staying 60 % ? Before Cory became President. I read in the day-to-day newspapers that most of these five-star hotels in Metro Manila were underutilized? What led to this state of affairs? Could you gather some informations that will assist me in make up ones minding whether or non I should offer for Hotel Continental? The information could besides assist me in calculating the appropriate command monetary value. † Ernesto de los Santos instantly called his staff after the meeting with Oscar Mendoza. He told his staff to garner natural informations related to the hotel industry. â€Å"Just give me the informations. It’s up to you how you will split the work. I’ll take attention of composing the study for the foreman. † he informed his staff. Several yearss subsequently. Oscar Mendoza found on his desk a package of information jointly submitted by two of the five staff members of the selling section ( See Exhibit B ) . Ernesto de los Santos instantly read the informations to see if he could fix a preliminary study for Oscar Mendoza. Q I.a. ) Central Problem Should Mr. Oscar Mendoza. proprietor of Triumph Tours. command for Hotel Continental to complement his travel bureau concern? If he would offer for Hotel Continental. how can his travel concern fill up the staying 60 % of the hotel’s one-year capacity which is underutilized? Statement of the Problem:Oscar Mendoza’s trouble in acquiring hotel adjustments during peak travel months b. ) Minor jobs What would be the appropriate command monetary value? What factors caused the incurred losingss of Hotel Continental and how Triumph Tours can work out the unprofitable event? II. Aim To place the factors that affect the use of hotel installations. Cite accomplishable ways on how Triumph Tours will be able to make full up the staying 60 % of Hotel Continental’s underutilized installations. To weigh the advantages and disadvantages of each option. In this survey. both of the cited schemes will be discussed. To come up with the best solution. III. Alternative Courses of Action 1. Bid for Hotel Continental 1. Advantages I. It will work out Mr. Mendoza’s job in acquiring hotel adjustments for his circuit groups during peak months. Since acquiring hotel accomodations might do him a batch of clip and command for Hotel Continental will salvage him much. two. It provides better service for his circuit groups. Of the fact that Hotel continental can suit all his groups and still has approximately 60 % installations left for use. three. It allows the bureau to suit more clients. 40 % for the circuit groups and 60 % for other clients. four. It attracts more clients ` ( e. g. travel bundle ) v. It can salvage clip alternatively of looking for other hotels which might stop up in failure and Hotel Continental already being leased by other companies. chances merely come one time. six. Its room capacity is merely right for his circuit groups. dining grosss for the travel bureau concern by fulfilling the demands of the circuit groups. 2. Disadvantages I. Hotel Continental has incurred losingss for last two back-to-back old ages. Victory Tours is challenged of this event and should come up with the best scheme on how to maximise net incomes and avoid. if non possible. decrease the sum of losingss and in clip arrive to a net income by changeless recovery and advanced programs. two. Merely 40 % of hotel installations will be utilized by the travel bureau yearly. this requires them immense attempt to be efficient in their resources and non stop up in underutilized public-service corporations. three. The location of the hotel is non strategic. There are many rivals at present and besides. at future. four. More capital is needed. Capital is a critical component of all organisations if one strives to roll up net incomes and remain in the competition. v. Merely during travel peak months does Mr. Mendoza encounters hotel adjustment jobs. six. 5-star hotels have history of underutilization before Cory Aquino’s term. Modernize the hotel’s installations Advantage: Modernizing installations and heightening services would exercise a pull on more tourers. increasing hotel tenancy rates. thereby intensifying hotel capacity use. And besides. the fact of a stiff competition among hotels. the action will take to a more competitory Hotel Continental with which clients can take from. Disadvantage: Modernization of installations would ask big sums of costs and affect employee hiring. Offer more services Advantage: Offer more services such as watering place. beauty salons. fittingness centres. dress shops. different eating houses and conference installations would take full advantage of the hotel’s capacity to provide to more countries of services. thereby maximising net incomes. Disadvantage: Offer more services would necessitate big sums of costs. employees. Besides. many who venture into enlargements fail at maximising net incomes. Find lesser cost alternate ways of operating concern activities Advantage: Based on the income statement of Hotel Continental. a big part of the losingss was due to the immense sums of operating disbursals. If those operations would be done utilizing lesser costs. there would be a important addition in the income of the hotel. Disadvantage: Searching for lesser cost alternate ways in runing the concern will take a batch of clip and resources. Besides. non all alternate ways are every bit good as what the concern used before. Advertise the hotel together with the travel agency’s offers Advantage: Ad non merely lets people know about the services rendered by the hotel. it besides creates the demand for them to avail of its merchandises and services. Disadvantage: Ad through a batch of signifiers of media requires a batch of costs. Expand the hotel into a hotel-resort concern Advantage: The transition of the hotel into a hotel and resort concern would non merely pull those professional clients. it would besides pull both tourers and locals. Since a batch of people are into loosen uping holidaies. providing to their demands maximizes the hotel’s capacity. Disadvantage: The transition of the hotel into a hotel and resort requires a batch of costs and non all ventures into the resort industry win. 2. Command for other hotels 1. Advantages I. There is a possibility of a less bid monetary value. There may be hotels in close bankruptcy or have suffered more losingss than Hotel Continental and is renting their installations at a much lower monetary value. two. There is a possibility that other hotels have non incurred losingss. It is non certain but one may happen other hotels that are in lease advertizement but have non suffered losingss. three. It will work out Mr. Mendoza’s job in acquiring hotel adjustments for his circuit groups during peak months. four. It provides better service for his circuit groups v. It allows the bureau to suit more clients. six. It attracts more clients ( e. g. travel bundle ) seven. There is a possibility that the other hotels are in a strategic location 2. Disadvantages I. It consumes more clip to garner informations and to seek for hotels in rental. uncertainnesss may come and either fulfill their concern or dissatisfy them. two. Room capacity may be excessively much or excessively less. Too much may besides necessitate extra programs in order to make full up the staying underutilized installations and excessively less might ensue to disappointing services and lower grosss. three. There is a possibility of a higher command monetary value. particularly for hotels that have non undergone losingss or other jobs. four. There is a possibility that no other hotels are for rental. 3. Construct ain hotel 1. Advantages i. Mr. Mendoza can decently turn to the demands of his circuit groups. They can stipulate their building harmonizing to the estimated demands of their travel bureau concern and be efficient of their resources ( e. g. adequate room capacity with 100 % use of the hotel installations ) . two. He can take a more strategic location for his hotel. They have the pick to make whatever they may in order to model a edifice that will suit their demands best. three. Complete authorization over the hotel for hey are the proprietor. 2. Disadvantages i. Mr. Mendoza needs most significantly a immense sum of money. Constructing a new edifice is non easy undertaking. get downing from the purchase of land for a strategic location. design and design. building workers. budget. and so on. two. Construction takes clip. undergoes many procedures. It is non a program which can be instantly accomplished. it requires months. old ages to complete. three. He bears all the hazards. Unexpected catastrophes. budget deficit. and some neglected minor jobs at the start that may go a big hinderance for the coating of the building and may impact the minutess of Triumph Tours. four. The entity ( travel bureau and hotel ) will be incurring more disbursals 4. Continue bureau operations without the hotel 1. Advantages i. Mr. Mendoza can concentrate betterments in his travel bureau. Less distractions can take to more concentration on the minutess of Triumph Tours. two. There are merely 4 travel peak months in a twelvemonth. 2. Disadvantages i. Mr. Mendoza continues to see troubles in acquiring hotel adjustments during travel peak months. two. It causes incommodiousness to his travel groups. To clients of the travel bureau. they may happen another travel bureau which they think will function them better because there are many rivals besides of Triumph Tours. IV. Recommendation We recommend that Mr. Oscar Mendoza of the Triumph Tours command for Hotel Continental and he must spread out the hotel into a hotel and resort concern. Besides. upon the transition. he must overhaul the installations of the hotel and he must open newer constitutions in the hotel. V. Conclusion Based on the income statement of Hotel Continental from 1987- 1988. a big part of the operating disbursals was due to the Property Operations. Maintenance and Energy Cost. Due to the out-of-date installations of the hotel. a batch of fixs and care were done which finally led to a strain in the hotel’s resources. Overhauling the hotel’s installations will decidedly cut down operating disbursals. Besides. offering newer and more varied services to the clients would increase the use of the hotel’s installations. Last. the transition of the hotel into a hotel and resort would pull more tourers and locals. thereby maximising the capacity of the hotel. Besides. the transition would set up a stable income for the concern because it would non merely roar in net incomes during peak seasons of Christmas and summer. it would besides offer installations for professional conferences every bit good as watering place. eating houses. fittingness centres among others which are non seasonal in nature.

Ethical Dimensions of Research Studies Term Paper

Ethical Dimensions of Research Studies - Term Paper Example This moral standard requires all researchers to conduct their activities in the course of their studies or methodical investigations in a manner that enhances the well-being of test subjects (Bulger et-al, 2012). In other words, the health, safety, and welfare of individuals involved in the study ought to be the most important aspect and consideration of the study. Results from the study elucidated the fact that exposure to this smoke had considerable health effects on the children involved as test subjects. All researchers have a duty to inform individuals involved in research as subjects on the dangers and threats posed by a particular research or study. Giving the subjects all information regarding the dangers is of significance as it helps them to make an informed decision. Before any research activities commence, it is important for the subjects to sign an informed consent form whereby they ascertain that they have made informed decisions without any intimidation of coercion on being subjects of a particular test or procedure. Signing a consent form safeguards the researcher from any legal action that could be taken against his/her by these subjects. Some research activities or studies have negative consequences and therefore individuals in charge of the research could be sued for damages. According to Fouka and Mantzorou (2011), â€Å"Informed consent seeks to incorporate the rights of autonomous individuals through self-determination. It also seeks to prevent assault on the integrity of the patient and protects personal liberty and veracity† (p. 4). In these children’s case, the researchers did not inform the subjects on the dangers and implications that could follow exposure of secondhand smoke to children. In doing so, they failed to provide them with appropriate information and facts that he could have used to make an informed decision on whether to become subjects of the study or

IT Business Alignment Coursework Example | Topics and Well Written Essays - 7000 words

IT Business Alignment - Coursework Example This essay aims at reviewing how IT should be greater aligned with the business requirements and strategic goals in order to avoid falling into the misalignment trap. This goal could be achieved by realizing that IT has become a critical tool -or even a driver- for the achievement of business strategic goals. The essay defines "IT business alignment" and "IT governance" and the relationship between them in the first place. Then, it gives an idea about the importance of IT business alignment, IT business alignment current state in order to realize the gap between IT and business strategic goals and the increasing awareness and need for alignment. First of all to realize exactly what is meant by IT business alignment concept, the essay will define the "IT business alignment" concept talking into consideration that "the history of theory-building around the concept of alignment is still young and has only been going on approximately 15 years" Ekstedt, Mathias et al (2005). Tapia, Roberto Santana (2006) gives a simple definition for IT Business alignment as "the problem of matching services offered by IT with the requirements of the business". Also, Kavin W. Moody (2003) mentioned, "the term IT alignment is generally used in reference to the alignment of an organization's IT resources with the objectives of its business units". Neil Macehiter and Neil Macehiter and Neil Ward-Dutton (2005), define IT-business alignment as "the process through which businesspeople and IT delivery organizations collaborate to create an environment in which investment in IT and delivery of IT services reflect business priorities, whether IT services are sourced internally or externally; and in which business priorities are influenced by understanding of IT capabilities and limitations." Figure (1): IT-business alignment Source: Neil Macehiter, Neil Ward-Dutton (2005), On IT-Business Alignment So, according to this definition, there are three important elements in IT-business alignment: (1) investment, (2) service delivery, and (3) collaboration in change management. The relationship between the alignment and IT governance is shown in Figure (1). Steven De Haes and Wim Van Grembergen (2004) concluded that IT business alignment is the key element in IT governance so, it can be achieved by acknowledging IT governance as a part of enterprise governance and by setting up an IT governance framework with best practices". They define IT governance as "the leadership and organizational structures, processes and relational mechanisms that ensure that an organization IT sustain and extends its strategy and objectives". However, Ortiz, Aurora Sanchez (2003) defines IT governance as "specifying the decision rights and accountability framework to encourage desirable behavior in the use of IT" After defining IT business alignment giving its elements and its relationship with IT governance, the essay will discuss the transformation of the role of IT in business in order to realize the importance and the need for IT business alignment. Rathnam, R. G. (2004) mentioned that "during the last 30 years, information technology (IT) has become an increasingly integral part of business operations, at the beginning, the use of

Compare Ode to a Nightingale and A Draught of Sunshine by John Keats Essay

Compare Ode to a Nightingale and A Draught of Sunshine by John Keats - Essay Example Much of his youth was stigmatized by poverty and poor health. He also got into an understanding with Frances â€Å"Fanny† Brawne but the relationship didn’t last long because of Keats’ failing health, although Fanny was loyal to Keats and tended him very near to his last days. It was during this period of his failing health when he wrote Lamia, Isabella, The Eve of St. Agnes, and Other Poems (1820) which included the poem â€Å"Ode To A Nightingale†. Ode To A Nightingale is a poem that was very close to Keats’ personal life. The poem was evocative of all the sufferings that Keats faced in his short-life like the death of his parents; the suffering and pain which he witnessed in people as a surgeon apprentice, the death of his brother and ultimately his own vain life spent in convalescing from the deadly disease of tuberculosis and the pangs of a relationship that couldn’t shape up. The poem speaks of the life of a nightingale in which the poet compares it with that of the life of a human being. Keats says in the poem that the life of a nightingale is blessed because it hasn’t seen the stressed life of humans which is impregnated with worries and sickness. He further says that the life of humans is so sad where beauty is not perpetual and affection is not consistent but the nightingale is above all this and its music is fluid and it is immortal. The writer wishes very hard to flee from the human world to the world of the nightingale. Keats also further wishes to succumb to death painlessly by delightfully listening to the melodious music of the nightingale. The nightingale’s song has been taken to be the ticket to the other world which is free of materialism and physicality. Keats achieved to flee to the world of the nightingale by alcohol and opium but later agreed that the sweet musical chants of the nightingale will help him transport to Utopia. â€Å"A Draught of Sunshine† is another of Keats’ poem which

Under Milk Wood :: essays research papers

The relationship between Tom and Maggie in Books 1 & 2 I think most of the problems with Tom and Maggie's relationship are due to the fact that Tom thinks that females are inferior to males. He therefore thinks that Maggie is inferior to him and he shows this in the way that he treats Maggie. Tom and Maggie both have a strong relationship with their father so therefore he could have influenced Tom's thoughts. "She'll fetch none the bigger price for that", their dad said this, and by it he means that even though Maggie is clever she won't do any better as regards to marriage. This is a very sexist way for Tom and Maggie's dad to talk about Maggie, as if females are only supposed to get married and produce children and that their intelligence doesn't matter. If Tom's dad thinks like that it could be from his dad that Tom gets his sexist nature: "I told you girls couldn't learn Latin", this is one of the most openly sexist comments Tom makes in the book. Tom very strongly gets his point across by using harsh words such as "told" and "couldn't". This shows how inferior he feels females are, he said, "I told you" almost scornfully as if he's trying to say that if he said it, it must be right which isn't the case. Tom's complete sexist attitude is shown by the word "girls" here he generalises about any females ability to learn Latin although I'm sure that isn't the case and he just makes the comment purely because of his sexist nature. Tom's sexism isn't just used against his sister, he uses it to put others down as well, "like a girl's: Tom thought that truly pitiable". The sexism Tom is showing here is by discriminating against Philip due to his hair apparently looking like a girls. He describes this as "truly pitiable" which shows how strongly he feels. Tom uses the word "girl" as an insult as if by calling Philip a girl he feels he has insulted him. This is a very sexist attitude, as he shouldn't be discriminating against females in this way. Whenever Maggie acts in a way that Tom wouldn't, Tom automatically says she acts in that way, as she is a girl, "girlish way of taking things". This quotation is where Maggie gets agitated and Tom blames that on the fact that she's a girl.

Individual Theory Matrix Essay

There was also 14 points Deming used 14 points in order to break down barriers between departments in companies and organizations. This will lead to a reduction of wasted information and materials along with errors and delays in the company. He focused on improving the system of products and services because it focuses on providing the best products for the customers who purchase the products. Ford Motor Company JuranJuran focuses are on parts of the organizations he does not focus on the organization as a whole. He has defined quality as fitness for use. Juran also developed the concepts of cost of quality. Ten Steps to Quality Juran Trilogy Organizations determine who the customers are and plan for quality through every process. Juran used the trilogy planning process which is an organization or company who makes sure the products and process are done for the customer’s needs. The international latex company. IshikawaIshikawa focused on user friendly quality control and he also focused the internal customer. Cause and Effect Diagram and Quality CirclesHe focused on the internal customer because each step in the creation of a product or service shall be for the best of organization and the customers. Ishikawa wanted the concept of companywide quality control that would call for continues customer services. AT&T CrosbyCrosby major goal is to meet requirements on time, the first time, and every time. Do It Right the First Time Drift. He believed that quality was free for everyone because defects cost money. Quality is conformance, management systems is prevention, zero defects, and measure system is the cost of quality. He believed that customers would be satisfied if the job was done correctly the first time. The Navy FeigenbaumHe stressed that quality does not mean best, but what is best for the customers. Feigenbaum devised the concepts of Total Quality Control (TQM). Setting quality control for the organization and company, appraising conformance to the standards, acting when standards are exceeded, and planning for improvement. Feigenbaum wanted to make sure that shipments and quality of the products services mad the customers happy. Fed X or UPS because of the quality of their delivering process.

Society’s Most Recent Scapegoat Video Gaming - 1637 Words

Rebellious, violent behavior in youth is often treated simplistically – whether Elvis Presley’s latest hits, the programs airing on Saturday night television, or the newest film playing in theaters were popular amongst children and young adults, the blame for unfavorable behavior has always had its scapegoat. One of the most recent additions to society’s scapegoats is video gaming. Whether the objective of a given game is to fight crime or cause it, the morality of video games is often questioned and scrutinized by analysts and citizens alike. People like Amanda Schaffer, a staff writer for the Internet magazine Slate, will explain that â€Å"children who are immersed in the world of violent video games may be more likely to get into†¦show more content†¦Williams stated that he found no evidence of increased aggression of aggressive attitudes in his subjects (Kushner). Morality and human nature are important factors when considering the behavioral influ ences of video games, whether they are positive or negative. Violence in the real world involves much more complexity than any influence by the media. As previously stated, simple factors such as one’s home life, environment, and general human nature are ignored when video gaming’s influences are under scrutiny. In a world where millions of people are dying in real wars, it is a luxury to harbor concern for children to be excited after playing a shooting game (Gee). The moral and behavioral influences of any video game are left up to the interpretation of the player; there is no direct influence in any game that dictates bad behavior to their players. James Paul Gee provides an incredibly important point in stating, â€Å"Video games are neither good nor bad on their own, and induce neither violence nor peace.† It is important to consider the context of video games. In David Kushner’s article, he quotes The British Board of Film Classification’s co nclusion from a survey: â€Å"The violence helps make the play exhilaratingly out of reach of ordinary life†¦ Gamers seem not to lose awareness that they are playing a game and do not mistake the game for real life.† If a violent child did not play video games, then where would the blame fall? An important question to consider whenShow MoreRelated Violent Video Games Dont Lead to Increases In Violent Behavior1424 Words   |  6 Pagesopponent with no fear. Her fellow combatant is a skilled warrior and a member of a Shirai Ryu clan. He’s spent years mastering his own special style of martial arts. The woman observes him carefully. He’s muscular and, no doubt, fast. She cannot see most of his face, as a gold and black mask obscures it, but she can see his eyes. They’re merciless. She eyes the harpoon at his hip. He’ll probably go for that first and try to stun her with it. The cue is given and, sure enough, he grabbed his harpoonRead MoreVideo Games: A Contemporary Scapegoat2374 Words   |  10 Pagesof, if not the, most popular fighting game franchises ever created. At its conception in 1992, it was hit with a hard wall of controversy for its heavy use of gore and the general fear it would influence children to reenact these so-called â€Å"fatalities† in real life. Ever since the 1970s, man was finally able to interact with the screen, creating a universe written in ones and zeros. However, does the screen speak back to us, and cause effects outside of the console? Though video games have widely